Category Archive for: Technology

6 Key Visual Content Marketing Trends in 2017

6 Key Visual Content Marketing Trends in 2017. The Content Marketing arena has grown by leaps and bounds in only a matter of years. Today, St. Joseph is immersively working with brands looking to tell richer, more vibrant stories, as well as create video and photographic imagery that captures imaginations, cuts through the clutter and…

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Google strikes with ‘YouTube TV’ – 40 Channels for $35

Google strikes with ‘YouTube TV’ – 40 Channels for $35. Just as we released our last Mashup on Amazon succeeding as a major disruptive force, here comes Google – taking a big swing at cable television. YouTube announces that for just $35 a month, they will offer access to live TV from over 40 providers,…

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Amazon A-GO-GO (What else can Amazon disrupt?)

Amazon A-GO-GO. What else can Amazon disrupt? It wasn’t enough that they figured out the world of grab and go, no strings attached, making it super convenient for – you guessed it – consumers. And, it wasn’t enough that they delivered the first products by drone (oh yes, you’ll love this feature when it’s -8…

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Is every day Valentine’s Day for a brand?

Is every day Valentine’s Day for a brand? Coming out of Valentine’s last week, it got me thinking… how tough it is to be a brand these days, with the relentless struggle to connect with and be loved by your public. Social Media has taken what used to be a one-way dialogue (with the brand…

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Top 3 Most Influential Brands are different for Gen Z

Top 3 Most Influential Brands are different for Gen Z. This past week at FFWD Advertising and Marketing Week, Steve Levy (COO at Ipsos), revealed its rankings for Canada’s Most Influential Brands. Not surprisingly, Google topped the list for the fifth year in a row, but what may surprise you is that Gen Z (the…

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My Voice is My Passport

My Voice is My Passport. As I noted in our last Mashup, ‘Alexa’ (Amazon’s new voice activated, intelligent personal assistant), was the clear standout at this year’s CES (Consumer Electronics Show) in Vegas. But for me, it even gets better than that – Amazon has just brought my childhood (ok, adulthood) sci-fi-junkie self to a…

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#CES2017: We do life and create data

#CES2017: We do life and create data. We are clearly on the cusp of some of the biggest technological changes in years. There are always cool, cutting-edge gadgets that come out of the Consumer Electronics Show (CES) every year, but this year felt different with three major trends converging: 1. Autonomy; 2. Machine Learning; and…

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New technologies to transform not only everyday, but save lives in 2017

New technologies to transform not only everyday, but save lives in 2017. That was the press release heading for this year’s Deloitte Technology, Media and Telecommunications (TMT) Predictions. “Not only will machine learning revolutionize how we conduct simple tasks through our mobile devices, but it will also improve our safety through platforms such as autonomous…

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Buckle up and Welcome to 2017!

Buckle up and Welcome to 2017! Yes, 2016 was a pretty wild ride and an incredible year for technology. I’m quite frankly blown away by the palpable feeling of exponential change. We are truly living in a hyper-connected world that is enabling quantum leaps – in 2010 1.8 billion people were connected, and today the…

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IBM’s Watson – the NEW Cybercrime fighter!

IBM’s Watson – the NEW Cybercrime fighter! Ok, I don’t know about you and your business, but I do know that I’m going to sleep better at night with Watson on the watch. Yes, Watson – the Jeopardy-winning, poutine concocting, cookbook writing, cocktail creating, cancer battling – supercomputer is now in the cybercrime business. Watson’s…

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