Posts Tagged:Apple

X Marks the #AR Spot for Apple

X Marks the AR Spot for Apple. I was in the brilliant city of Chicago last week to deliver the opening keynote at Print 17 – giving audiences a sneak peek of our next Print in a Digital World trend report. As it happened, it was the very same morning that Tim Cook would, for the first time,…

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Data is the New Oil

Data is the New Oil. It isn’t surprising that we are awash with data. What is shocking is the volume of data, as the “global datasphere” is expected to balloon to 44 zettabytes (that’s one trillion gigabytes!) by 2020, and 163 zettabytes by 2025, which marks a tenfold increase over what was created in 2016 (according…

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Science Fiction is the Key to Unlocking our World

Science fiction is the key to unlocking our world. If you want to figure out your next business move, leap into the pages of some science fiction my friends. “Why Business Leaders need to read more Science Fiction,” headlines an article in the Harvard Business Review, and there are many more that echo this approach to understanding…

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The iPhone is 10 and ooh how it has changed our lives

The iPhone is 10 and ooh how it has changed our lives. June 29, 2007 – Steve Jobs walked on stage and shocked the world. Like most things Apple, the iPhone wasn’t the first of its kind, but it was a quantum leap beyond the competition and spawned the mobile revolution. So much so, that few…

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Amazon + Whole Foods = Retail Whammo!

Amazon + Whole Foods = Retail Whammo! Today we can’t avoid Amazon constantly being in our field of vision. I’ve written about all the ways Amazon innovates, all the arenas they play in, all the ways they disrupt…. but with their acquisition of Whole Foods, this is Retail Armageddon. As the outspoken Gary Vaynerchuk puts…

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Silicon Valley’s most highly anticipated deck is here – Mary Meeker’s 2017 Internet Trends Report

Silicon Valley’s most highly anticipated deck is here – Mary Meeker’s 2017 Internet Trends Report. Once again Kleiner Perkins Caufield & Byers partner Mary Meeker brings her rapid-fire briefing and insight to our chaotic planet with her annual bible of Internet trends. This year’s characteristically hefty report includes 355 slides and an absolute wealth of information.…

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Forget dancing flowered garlands – Google Lens is AR with real utility

Forget dancing flowered garlands – Google Lens is AR with real utility. Right now AR (Augmented Reality) is having a moment, and it’s moving beyond rainbow vomit, puppy dog-ears and flowered garlands dancing around your head. Announced last week at Google’s I/O developer conference, Google’s new ‘Lens’ technology lets you employ the power of search utilizing…

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Wham! Bam! Pow! Batman rocks his content – Lego Style

Wham! Bam! Pow! Batman rocks his content – Lego Style. Walking through a dimly lit room in my home and accidentally stepping on a sharp “mini block of pain” is universal at this point. Yes, Lego, those wee ubiquitous, interlocking, multi-coloured Danish building blocks that have been in our lexicon and a mainstay in children’s play…

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Top 3 Most Influential Brands are different for Gen Z

Top 3 Most Influential Brands are different for Gen Z. This past week at FFWD Advertising and Marketing Week, Steve Levy (COO at Ipsos), revealed its rankings for Canada’s Most Influential Brands. Not surprisingly, Google topped the list for the fifth year in a row, but what may surprise you is that Gen Z (the…

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Content + Community + Commerce = Content Marketing

Content + Community + Commerce = Content Marketing. I know I preach this on a regular basis, but marketing, my friends, is shifting. Marketing is no longer a one-way diatribe. I just spent time with some of the best content marketers on the planet at the Content Marketing World conference. The people who are on…

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