Posts Tagged:Mars

Elon Musk and The World’s Most Brilliant Car Ad

Elon Musk and The World’s Most Brilliant Car Ad. Nothing like sending a Telsa Roadster into space as the payload of a SpaceX rocket to showcase your chops as an integrated marketer! Musk’s shiny, candy apple red Telsa is now orbiting in space, and capturing the attention of the world. And though it doesn’t spend any…

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Does creativity equal business results?

Does creativity equal business results? Since the dawn of advertising, this same question has been asked over and over again. And, with Publicis recently saying they would be withdrawing from the Cannes Lions International Festival of Creativity – the advertising world’s Oscars – the question has once again risen to the surface. There have been many…

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