Posts Tagged:Michael Chase

How to Engage with Consumers: A Cup of Jo Cheatsheet

What can brands to today to transform the way they engage with people? The following are excerpts from our Cup of Jo interview series in which we have caffeinated conversations with wickedly smart people, and who each provide their answer to this very question. You can access our full Cup of Jo playlist on YouTube. Or if you prefer…

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Elon Musk and The World’s Most Brilliant Car Ad

Elon Musk and The World’s Most Brilliant Car Ad. Nothing like sending a Telsa Roadster into space as the payload of a SpaceX rocket to showcase your chops as an integrated marketer! Musk’s shiny, candy apple red Telsa is now orbiting in space, and capturing the attention of the world. And though it doesn’t spend any…

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How narcissistic are we?

How narcissistic are we? Did you know that a study (by Now Sourcing and Frames Direct) says Millennials are expected to take well over 25,000 selfies in their lifetime? Hold up… 25,000 selfies? Considering that the average lifespan of us humans (until we’re cyborgs of course) is 27,375 days, that means that your average run of…

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Amazon Go is LIVE

Amazon Go is LIVE. So way back in another Mashup I introduced you to the concept store called Amazon Go – Amazon’s cashier-less, checkout-less, pick, pack and Go store of the future. Well now it’s live in Seattle, and the only lines are those outside the store with people waiting to try this new retail innovation.…

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2018 will bring some BIG trends to reality.

Ah yes, it’s that time of year again, as 2017 starts to wind down, we begin gazing longingly at 2018 and making educated guesses about where things will go next year. So time to don my futurist hat and spin out some thoughts on what the next year may have in store for us. After…

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Amazon Key provides package delivery access INSIDE your front door

Amazon Key provides package delivery access INSIDE your front door. Yes, you heard that correctly. When I talk to people about this new Amazon innovation – that tackles the last mile of the delivery dilemma – they are wildly polarized. “Not at home? Not a problem,” says Amazon. “As a Prime member, get your Amazon packages…

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Toronto – #TheNextSiliconValley

Toronto – #TheNextSiliconValley. In May, I wrote about Toronto as a Future Forward Cityscape, and it seems we are now officially well on our way. Toronto is moving towards being the next global tech hub… and moving at a ballistic pace, I might add. As a matter of fact, Forbes now ranks Toronto in its Top 5 of cities (along with…

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The Rise of the #Selfie Museum

The Rise of the #Selfie Museum. Yes, you read that correctly. Our social media crazed world and the need for the perfect “selfie” is turning things upside down, sideways and maybe a little oblong. Want to sit on a unicorn, dive into sprinkles, submerse yourself in yellow plastic balls, or perhaps float on a cloud surrounded…

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Is it time to be Killing Marketing?

Is it time to be Killing Marketing? Killing Marketing, a new read penned by content marketing aficionados Joe Pulizzi and Robert Rose (of the Content Marketing Institute), delves deep into this question and takes it to an ultimate conclusion. Now… this dynamic duo is by no means instructing us to dilute or reduce our marketing efforts…

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X Marks the #AR Spot for Apple

X Marks the AR Spot for Apple. I was in the brilliant city of Chicago last week to deliver the opening keynote at Print 17 – giving audiences a sneak peek of our next Print in a Digital World trend report. As it happened, it was the very same morning that Tim Cook would, for the first time,…

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