Apple says … pay later.

Apple is working on a new service (backed by Goldman) that will let consumers pay for any Apple Pay purchase in installments over time, rivaling the “buy now, pay later” offerings popularized by services from Affirm (whose stock dropped 10% on the news)and PayPal. Look out … here comes Apple. #wakeupimagine

https://www.bloomberg.com/news/articles/2021-07-13/apple-goldman-plan-buy-now-pay-later-service-to-rival-paypal

Posted on August 10, 2021 in Innovation, Marketing, Retail, Technology, Trends

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Michael Chase - a true hybrid – part strategist, part data monkey, part creative director, part global growth hacker (when you're doing bic pen tracheotomies you still have to think of EBITDA) and through and through an innovator.

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