Peepsi – Pepsi x Peeps

There’s a super sweet sheriff in town as PepsiCo and Peeps have teamed up for Easter with a gimmicky marshmallow flavored version of Pepsi. Feed this one to your kids as they WFH! The eye-catching #packaging shouts grab me, but the real catch: you can’t have it. That is unless you enter to win it by taking a picture of yourself enjoying spring with a Peeps marshmallow chick or bunny and tagging @PEPSI, #HangingWithMyPEEPS and #PepsiSweepstakes on Twitter and Instagram. #wakupimagine #brands #marketing #retail #socialmedia

Posted on March 30, 2021 in Creativity, Marketing, Retail, Social Media, Trends

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About the Author

Michael Chase - a true hybrid – part strategist, part data monkey, part creative director, part global growth hacker (when you're doing bic pen tracheotomies you still have to think of EBITDA) and through and through an innovator.

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