Posts Tagged:Adweek

Black Friday + Cyber Monday + Holidays = Is Your Mobile up to Snuff?

Black Friday + Cyber Monday + Holidays = Is Your Mobile up to Snuff? Ah, the holiday season. The tension builds for consumers, retailers and marketing departments alike. Yes, this is the make-or-break time of the year for marketers, ensuring their brands stay at the peak of demand, on trend, and of course, ahead of…

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Who owns your eyeballs?

Who owns your eyeballs? “There is nothing wrong with your television set. Do not attempt to adjust the picture. We are controlling transmission. If we wish to make it louder, we will bring up the volume. If we wish to make it softer, we will tune it to a whisper. We will control the horizontal.…

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Fried-Chicken Scented Sunscreen Anyone?

Fried-Chicken Scented Sunscreen Anyone? Yes, with KFC’s help, you too can capture a little bit of that “extra-crispy” feeling at the tail end of this hot-hot summer. “We think it smells amazing,” says KFC spokeswoman Kasey Mathes. “The sunscreen seemed like a natural fit.” KFC has been rolling out quite a few celebrity Colonels of…

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