Posts Tagged:IKEA

The Revenge of Analog (Redux)

The Revenge of Analog (Redux). So I introduced you to this one back in the summer, and I hope you’ve had a chance to read this book on a topic that has sparked much contemplation – David Sax’s The Revenge of Analog: Real Things and Why They Matter. This week’s cool update is that I just had…

Read More →

72 versions – that’s the answer to how the IKEA Catalogue cracks “domestic bliss” in different cultures

72 versions – that’s the answer to how the IKEA Catalogue cracks “domestic bliss” in different cultures. Ah yes, it’s that time of the year again – 324-page IKEA catalogue time. The time when the 203 million copy bible-of-all-things-Swedish (that takes up 70% of IKEA’s annual marketing budget) hits the marketplace with some serious oomph! Quartz…

Read More →

Back to Top