2017 Trend Report Launch: Think Beyond Content. We officially launched our latest trend report – Think Beyond Content – out into the ether with a keynote at MagNet (North America’s largest gathering of magazine media stakeholders). Our newest report explores a cacophony of examples that showcase how brands are not only thinking of a world…
Posts Tagged:technology
My Voice is My Passport. As I noted in our last Mashup, ‘Alexa’ (Amazon’s new voice activated, intelligent personal assistant), was the clear standout at this year’s CES (Consumer Electronics Show) in Vegas. But for me, it even gets better than that – Amazon has just brought my childhood (ok, adulthood) sci-fi-junkie self to a…
New technologies to transform not only everyday, but save lives in 2017. That was the press release heading for this year’s Deloitte Technology, Media and Telecommunications (TMT) Predictions. “Not only will machine learning revolutionize how we conduct simple tasks through our mobile devices, but it will also improve our safety through platforms such as autonomous…
Please don’t use the term “Olympics.” Ok, so we are obviously in supersaturated Olympic mode, and everybody is not only feeling the fervor but also trying to capitalize on the zeitgeist that surrounds the games. This year, the International Olympics Committee (IOC) came out with a whole bunch of very outdated rules, laws and guidelines…
The Internet is in its Infancy. In the late 60s the U.S. military began tinkering with “interwoven” networks creating ARPANET, which was the antecedent for today’s internet and served as the base of academic and military computer networks in the 80s. The world wide web as we know it came into its beginnings back in…
Culture Eats Strategy for Breakfast. I was listening to a great SXSW interview last week given by Kevin Plank, Founder & CEO of Under Armour. He recalled crying at a tollbooth some 10 years ago trying to explain to the toll attendant that he simply didn’t have the small sum of $2 needed to pay…
Imagine bringing someone from 1750 to 2015. I’ve been doing a lot of reading on human history and the Law of Accelerating Returns – a theory put forward by futurist Ray Kurzweil. Here’s how it goes… let’s imagine for a second playing Back to the Future – for real – and taking a time machine…