Archive for: December, 2020

What makes an Ad Iconic?

Great read from Ad Age on how narratives and emotions play a role in making classic spots like ‘1984’ and ‘Daisy’ linger longer in the cultural consciousness. #imagination #creativity https://adage.com/article/creativity-news/what-makes-ad-iconic/2295021#.X7UzFCw_Bl8.linkedin

Amazon Pharmacy

Amazon is in the drug business – Amazon is making its biggest move yet into the pharmacy space. Amazon Pharmacy is designed to make it easy and convenient to order prescription medicines online.There’s also a savings program and free two-day shipping for #Prime Members. #ecommerce#healthtech#amazon#medicine#perscriptions#innovation#pharmacy https://www.cnbc.com/2020/11/17/amazon-pharmacy-free-prescription-delivery-for-prime-members.html?__source=sharebar|linkedin&par=sharebar

Ryan Reynolds + Rob McElhenny x Wrexham

And now for something completely different – Ryan Reynolds and Rob McElhenney have purchased Wrexham AFC (yes, you have never heard of the team). This will be where we see the true effect of #marketing as Reynolds is known for his brilliant ironic, sarcastic spots – think Aviator Gin, Mint Mobile, Deadpool et al. And this spot “kicks it off”…

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Moderna x Covid

Last week Pfizer, this week American biotech giant Moderna has now announced that its own #COVID19 vaccine is effective in 94.5% of the people who received it, reports The Wall Street Journal. #innovation #healthtech https://www.fastcompany.com/90575833/modernas-covid-19-vaccine-5-things-you-need-to-know

Lindt x Vending

It’s Monday Morning so let’s start with something – wonderful, magical, #experiential, #innovative, #digital, analog, and of course CHOCOLATY from Lindt & Sprüngli. #imagine H/T – Anthony J James#digitalsignage#oohmedia#retail#marketing

5G Remote Surgery

Bananas! (sorry) – this remote surgery is by a London surgeon on a banana in California with 5G! What are you doing with your bananas this morning?! #imagine #AI#MachineLearning#Robotics#5G#HealthTech#imagination#innovation credit TIKTOK – @kaisthesurgeon

Alibaba Singles Day

Alibaba Group sales for its post-COVID-19 Singles’ Day shopping extravaganza hit $74 billion. The world’s biggest sales event – eclipsing #BlackFriday and #CyberMonday in the United States – spanned 11 days this year, and brought sellers on Alibaba Group’s platforms 21 times as many orders by value as Amazon’s two-day global #PrimeDay last month. #ecommerce #imagine

NanoTech Eye Drops

No More Glasses, No More Lenses. This amazing #innovation corrects your #vision with eye drops, using #nanotechnology. Developed by a team of ophthalmologists from the “Bar-Ilan University’s Institute of Nanotechnology”, this new approach is available to anyone, anywhere, just by using a mobile app. It works for both myopia (near-sightedness) and presbyopia (far-sightedness typically caused by aging). H/T Pascal BORNET + Mashable#imagine#science#healthtech#digitalhealth

Harley Bicycle

The freedom of a bicycle. The effortless joy of electric power. Pretty badass for a bicycle 😉 Inspired by the entrepreneurial vision of Harley-Davidson Motor Company’s founders—and the revolutionary impact of their first motorcycle, affectionately referred to as “Serial Number One— Serial 1 was created for the sole purpose of delivering #innovative #eBicycles that make every ride an adventure. #imagine

Peloton x Beyonce

Shares of Peloton Interactive popped on Tuesday after trendy fitness startup announced that it’s teamed up with #Beyoncé to create a series of streaming workouts using her music. Beyoncé — who is the most requested musical artist among Peloton’s more than 3.6 million members — will work with the New York-based company on “various forms of class curation across…

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