Archive for: October, 2017

Hello, Print in a Digital World 2018

Hello, Print in a Digital World 2018. Last week we launched our latest greatest trend report at Canada Post’s 10th annual Think INSIDE the Box event. In constructing our recent trend report, we quickly came to realize a new reality has now taken hold – the way consumers engage with brands has dramatically morphed. They can…

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Toronto – #TheNextSiliconValley

Toronto – #TheNextSiliconValley. In May, I wrote about Toronto as a Future Forward Cityscape, and it seems we are now officially well on our way. Toronto is moving towards being the next global tech hub… and moving at a ballistic pace, I might add. As a matter of fact, Forbes now ranks Toronto in its Top 5 of cities (along with…

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The Rise of the #Selfie Museum

The Rise of the #Selfie Museum. Yes, you read that correctly. Our social media crazed world and the need for the perfect “selfie” is turning things upside down, sideways and maybe a little oblong. Want to sit on a unicorn, dive into sprinkles, submerse yourself in yellow plastic balls, or perhaps float on a cloud surrounded…

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Is it time to be Killing Marketing?

Is it time to be Killing Marketing? Killing Marketing, a new read penned by content marketing aficionados Joe Pulizzi and Robert Rose (of the Content Marketing Institute), delves deep into this question and takes it to an ultimate conclusion. Now… this dynamic duo is by no means instructing us to dilute or reduce our marketing efforts…

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