Will.i.am‘s superhero-inspired mask has air filters, earbuds, and LED lights! The Black Eyed Peas iconic lead man is back with another wild gadget — though this one might be his most aptly timed yet. Dubbed “Xupermask,” it combines personal protective equipment #PPE elements with high-tech audio to create a device that, according to will.i.am, has been designed to “embrace the #newnormal” society faces after the COVID-19 pandemic. To bring the product to life, the musician and entrepreneur partnered with Honeywell, which developed the Xupermask’s most intriguing feature: a built-in, battery-powered air filtration system. #wakeipimagine #healthtech #covid19 #designthinking