Hello, Print in a Digital World 2018. Last week we launched our latest greatest trend report at Canada Post’s 10th annual Think INSIDE the Box event. In constructing our recent trend report, we quickly came to realize a new reality has now taken hold – the way consumers engage with brands has dramatically morphed. They can…
Posts Tagged:trend report
C2 Montreal – Commerce meets Creativity and truly anything BUT business as usual. I was, once again, very honoured to speak at this year’s C2 Montreal conference. This was the sixth annual round for the Sid Lee founded, otherworldly Cirque du Soleil marketing extravaganza – a creativity-meets-commerce conference that is about as far from most run-of-the-mill…
2017 Trend Report Launch: Think Beyond Content. We officially launched our latest trend report – Think Beyond Content – out into the ether with a keynote at MagNet (North America’s largest gathering of magazine media stakeholders). Our newest report explores a cacophony of examples that showcase how brands are not only thinking of a world…
Print in a Digital World 2017 Trend Report. The way consumers engage with brands has dramatically morphed. They can access products and product information instantaneously, and they can intermingle with a brand in a cacophony of ways. You have to be a storyteller in this connected world and understand how to merge marketing, content, and technology…
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