Category Archive for: Trends

Lab Grown Leather.

VitroLabs Inc Fact: We can make billions of square feet of leather with a single, harmless biopsy from one cow. With the help of a happy, healthy animal, we reproduce the natural conditions that allow those skin cells to regenerate indefinitely. And it’s not just food and fashion. From synthetic DNA to synthetic kerosene, new fabricated and engineered materials will…

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How to do Design Thinking.

#designthinking is beyond the theatre of using Post Its and looking like you’re being creative. Design thinking is about true innovation, applying first principles thinking to problems, and working through divergent and convergent methodologies to get to a novel outcome – often ones no one has ever seen before. Steve Jobs was the master of design…

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Elon x SNL. Let the Dogefather(ing) begin.

E L O N x S N L – Okay quick, when was the last time you were talking about who was hosting Saturday Night Live two weeks ahead of the show? In a Musk-Tune-In event (sorry couldn’t resist) tonight the King of Crypto himself hosts. The big winner – SNL – as this may…

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Apple versus Epic. The Battle Royale.

The chief executive of Epic Games offered a granular explanation of the popular game #Fortnite to paint an expansive portrait of his company’s world on the first day of what is expected to be a three-week trial, pitting Epic against Apple in a fight over Apple’s #AppStore fees and other rules that could reshape the $100 billion #appeconomy. Fortnite, Tim Sweeney said, “is a…

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Twitter buys Scroll to power Subscription.

Twitter is teasing a future without paywalls and their plans for a subscription service are slowly coming into focus. Now, it’s acquired Scroll, a #startup that partners with publishers to allow readers to view their content #adfree. Seems your advice is coming to bear Scott Galloway!! #wakeupimagine#socialmedia#subscriptions https://lnkd.in/eZnYvEp via Engadget https://www.engadget.com/twitter-acquires-scroll-subscription-service-171621757.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cubGlua2VkaW4uY29tLw&guce_referrer_sig=AQAAAB5HZNJvl0UNRkK7yuEP-zF278CQYkxXoOrmOImkewIisIGD_GvhgVYZqDwmeaV3Xb8DkZJYkaCdRct68dQHNJiekBHdjHtT-zorbNsJ9y0Nz1kgKg-Uvf1sQCHN97ZuaRElUh6KDVgJnK8sddPg6i-Kvf5HxML9aCBDMeoOonX3

May the Forth be with you.

But of course, Disney+ is celebrating the day with a Simpsons and Star Wars crossover short, Maggie Simpson In The Force Awakens From Its Nap (priceless title). It features the Simpsons tyke heading on a quest to find her stolen pacifier, as she comes face-to-face with “young Padawans, Sith Lords, familiar droids, Rebel scum, and an ultimate battle against the dark side,…

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FAAMG. The acronym strikes again.

Yes, big tech continues to grow at exponential rates, and the acronym we all know and love(?) shifts letters as our jaws sit agape at the latest quarterly results. For the uninitiated, that acronym is collectively worth $8T+: $FB, Facebook ($923.6B)$AAPL, Apple ($2.2T)$AMZN, Amazon ($1.7T)$MSFT, Microsoft ($1.9T)$GOOGL, Alphabet Inc. ($1.6T) The #pandemic boosted sales – big time! The phrase “record growth” was a constant theme for Q1…

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Japan breaks ground on SmartCity of the Future.

Early next year, Toyota Motor Corporation will begin constructing Woven City – a prototype city of the future located at the base of Mount Fuji. The new, 175-acre urban development in Higashi-Fuji will offer a fully connected ecosystem and be powered by clean energy produced through hydrogen fuel cells. The Woven City – will act as a…

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Wealthsimple raises the Fintech bar in Canada.

Michael Katchen just announced another big win for Canada. Wealthsimple has received the largest private tech investment in Canadian history. Meritech Capital and Greylock, two of the world’s premier #tech investors, are leading a $750 million investment round to help Wealthsimple do what we always believed it could: revolutionize the way we do money, and become the biggest consumer finance company in…

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The Creative Brief Gap.

Ah yes, the #creativebrief, or lack thereof. We all know a good one when we see it or deliver it, yet all too often they just don’t match up to the out-of-the-box impactful creative both sides of the equation are looking to deliver. Case in point… Nielsen analyzed the elements that impact ad performance and found that creative contributed…

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